American Equity: Pioneering Retirement Security with Strength and Dedication

American Equity Investment Life Holding Company stands as a leading provider of fixed and fixed index annuities in the United States, recognized for its unwavering commitment to helping Americans achieve financial security in retirement. Since its founding in 1995 in West Des Moines, Iowa, American Equity has grown rapidly, building a reputation for reliability, product innovation, and exceptional service to policyholders and partners alike.

A History of Growth and Innovation

Founded by insurance industry veteran David J. Noble, American Equity was established with a vision to offer superior annuity products and personalized service to clients planning for retirement. Over the years, the company has expanded its reach and product portfolio, becoming one of the nation’s top providers of annuity solutions. American Equity’s growth has been marked by a focus on prudent financial management, adaptability to changing market conditions, and a steadfast commitment to the needs of retirees and pre-retirees.

Mission and Core Values

American Equity’s mission is to provide financial dignity to clients by delivering secure retirement income solutions with integrity, transparency, and care. The company operates on a foundation of customer-centric values, striving to empower clients to make informed decisions about their financial futures. American Equity is dedicated to building lasting relationships through honesty, respect, and the pursuit of excellence in everything it does.

Comprehensive Services

American Equity offers a robust suite of fixed and fixed index annuity products, designed to help clients accumulate assets, protect principal, and generate guaranteed retirement income:

• Fixed Index Annuities: Offering growth potential linked to market indexes, with protection from market downturns and guaranteed income options.

• Traditional Fixed Annuities: Providing stable, predictable returns and principal protection.

• Immediate Annuities: Supplying guaranteed income streams for retirees seeking financial certainty.

• Additional Services: Tools, calculators, and educational resources to help clients and advisors plan confidently for the future.

These solutions are crafted with flexibility and longevity in mind, empowering clients to tailor their retirement plans to their unique needs and goals.

Commitment to Clients

American Equity’s success is rooted in its dedication to clients. The company prioritizes clear communication, personalized guidance, and responsive service at every stage of the customer journey. Its network of knowledgeable agents and representatives works closely with clients to understand their retirement goals and recommend suitable strategies. American Equity’s culture of care and accountability ensures that clients feel supported and confident in their financial decisions.

Financial Strength and Industry Recognition

American Equity is widely recognized for its financial strength and stability, consistently earning strong ratings from independent rating agencies such as A.M. Best, Standard & Poor’s, and Fitch Ratings. The company’s disciplined approach to risk management and capital stewardship allows it to meet obligations to policyholders even in challenging economic times.

American Equity has earned industry accolades for product innovation, customer service, and ethical business practices. Its enduring reputation for dependability and forward-thinking solutions positions it as a trusted partner for Americans planning for a secure retirement.

A Partner for a Confident Retirement

Looking to the future, American Equity remains committed to delivering value, driving innovation, and empowering clients with the knowledge and tools needed for lasting financial well-being. By maintaining its focus on integrity, strength, and client care, American Equity continues to set the standard for retirement security in the annuity industry.